Basingstoke ObserverKENYAN beekeepers and UK children fleeing violence at home are among those benefiting from the success of local marketing consultancy Brevity.
Currently, Brevity is supporting twenty Kenyan farmers to maintain their beekeeping businesses and enable fifteen young people in India to attend art workshops to develop creativity and life skills. While in the UK, Brevity gives ‘buddy bags’ to children entering emergency care after fleeing violence at home via the Buddy Bag Foundation. The bags include essential items, such as toiletries, pyjamas, socks and underwear as well as comfort items, such as a book or teddy bear.
Kaia Vincent, founder and director of Brevity, shared: “Values and being an ethical business have always been the backbone of Brevity. We worked on creating the right culture internally at first, so Brevity is genuinely a really good place to work. And now we’re turning our attention outwards and thinking about how we can use the business as a force for good.
B1G1 makes it really simple for businesses to support good causes. We link donations to specific activities or business wins, so the more successful we are the more we give. That feels right.”
So far, Brevity’s support has provided: 1680 days’ funding for beekeepers in Kenya; 540 days of a specialist arts programme for disadvantaged young people in India and 5 buddy bags for UK children entering emergency care.
Brevity already supports the UN’s Global Goals, a series of 17 commitments agreed by 193 world leaders in 2015 that aim to end extreme poverty, inequality and tackle climate change by 2030.
The marketing consultancy focuses on specific goals around promoting wellbeing as well as creating decent work and economic growth. These align with Brevity’s own values and ethos, and the B1G1 projects were chosen because they support these goals too.
Brevity, which provides content, communications and consultancy services to 20 regional SME firms, joined the global business ‘giving’ movement B1G1 at the beginning of the year. Each month it gives to a range of UK and international charities and not-for-profit projects every time it completes a new blog, raises an invoice or welcomes a new customer.
